sammy bentwood unit 6

Project Development ♡ Ideas generation and collaborative projects - Slack is a channel-based messaging platform - With Slack, people can work together more effectively, connect all their software tools and segues and find the information that they need to do their best work - all within a secure environment Crowdfunding - funding a project or venture by raising money from a large number of people who each contribute a relatively small amount, typically via the internet Crowdsourcing - seeking knowledge or goods, or services from a large body of people. - These people submit their ideas in response to online requests made either through social media, smartphone apps, or dedicated crowdsourcing platforms Case Study: Sheffield Soup - example of a ‘grassroots’ project - a project produced by amateurs, increasingly distributed by social media How does it work? - Individuals pay £5 to attend a scheduled event - They receive a bowl of soup to eat while they listen to a series of pitchers - Al...

Regulation, Good Practice, and Censorship ♡ Regulation - currently no regulatory body to monitor social media - private businesses can't break Data Protection Act, eg by publishing clients personal details without permission - hate speech is covered by law (applies to social media) - includes: racism, homophobia, sexism, xenophobia, islamophobia, antisemitism  - Norway, influencers, actors, singers - law mandates they disclose when they've retouched or added a filter upon a photo  terrorist attacks - terrorist cells and individuals are uploading graphic content and share it via social media - not illegal, but users can report (facebook/twitter) can take it down - issue is response time - ISIS beheadings shared on social media, spread rapidly so authorities were unable to remove them  self regulation - users advised to comply with law through self-regulation - they should have an awareness of what is and isn't illegal, and act accordingly  regulatory bodies - IPSO: mo...

  Negative Impacts ♡ -  Trolling -Cyber-bullying - Privacy - Productivity - Connection Trolling/Cyber-trolling -When an individual/company is persistently targeted in a negative way online, usually through social media channels - The number of social media platforms available has led to a proliferation in this, as has the fact that users enjoy a degree if anonymity when posting via social media sites Case Study: Ariana Grande - After she split with rapper boyfriend Mac Miller, and the latter died through a drug overdose, Grande was trolled online. As a result, she disabled her Instagram comments for a time Cyber-bullying - when an individual is targeted online through hurtful or threatening messages - IPSO 2018 international survey, 20k+ surveys, 16-64 year olds - Russia and Japan - parents have high levels of confidence their children haven't been cyber-bullied - Indian, USA parents - highest level that cyberbullying is apparent to their children  - 47.7% parents (age 6-...

Globalisation ♡ - the interconnectedness  of people around the globe - the interchange and exchange of products, ideas, politics, and pop culture - contributes to the way international boundaries that once existed are broken down by the advent of technologies - social media: users of networks can connect in an instant  advantages  - can learn about other cultures or beliefs from around the world - can speak to people around the world for cheap - instant responses - can access things from around the world - can research about other places around the world - educational content from anywhere - internet relationships - new jobs - influencers - showcase talents - entertainment/escapism - small businesses disadvantages - viruses can spread easily - bullying can happen worldwide/ if something negative happens, can spread globally, by prosumers - strangers can get in contact - inappropriate content shared with young people - hide behind a screen - permanent digital footprint - c...

Research Task♡ Pinterest - visual discovery engine - can find ideas such as recipes, style and home inspiration - can save images/videos to custom boards to keep ideas organised - it is used by companies to plan and organise, or by individuals to find inspiration - one reason it is a less popular platform is because it may attract a niche audience. This is because it appeals to those who like to plan things visually. Also, unlike popular social media channels, such as Instagram and Snapchat, it does not allow for too much user interaction, but more for the individual to use it for themselves - link to avengers: marvel could use it to plan how they would like visuals to look like in the movie, or for their marketing Tumblr - tumblr lets users post and share visual ideas to their own blog - users can see other peoples feed and repost things - it can be used on many devices, such as computers, tablets, smartphones. It also can be accessed as the App, or as the website - Tumblrs downfa...

  Social Media: Purposes and Uses part 2 ♡ Professional  vs Personal  - celebrity/public figures/personal, lines becoming blurred (youtubers, vloggers) celebrity vloggers - emma chamberlain - james charles - tana mongeau How do youtubers make their money - adsense: money from adverts playing on their videos - sponsorships: brands pay them to speak about their products - events: can be hosted by them (eg: meet and greet) or by brand (James Charles for Morphe) - affiliate links: they get a commission of the product they provide a link to - merch: fans by items they produce (eg: hoodies with their name on) kim kardashian social media - 267m instagram followers - reality show - own brand: skims, kkw beauty, fragrances - met gala, magazines, late night shows - brand deals - becoming a lawyer  - influences fans to buy her products as they idolise her and want to be like her/ trust what she says  - Vogue called her "pop culture phenomenon"  - 2015, made ...

Social Media: Purposes and Uses ♡ difference between how social media is used by individuals vs  businesses - Individuals tend to use social media for self promotion - post pictures of themselves and their experiences, and gain a following and attention from it - industries and creative professionals use social media in order to promote their products and services instead of themselves - crossover has been created between the two, with individuals becoming ‘influencers’ and almost becoming a brand themselves due to the high levels of attention and interactions they get, and so industries end up promoting their products through them. Case Study - Avengers Endgame (Anthony and Joe Russo, 2019) Part of a wider Marvel franchise, bringing together a number of characters from previous films, such as Iron Man and Captain America  Box Office - grossed over $2.7 billion worldwide -  is the highest-grossing film of 2019, as well as the second-highest of all time Why was it so ...