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Showing posts from January, 2022

Section B

Section B Worth 30 marks out of a possible 60 Target Audience - Content - Deadlines - Milestones Checklist - Target audience - Content - Social media channels - Blended synergy - how you are working with other companies - Milestones and Timelines - Personnel - Legal and ethical indues - Feedback from audiences - Mention personnel needed  Think about features and functions Gain mass exposure for a product - in charge of marketing a product Aims, Purposes and Targets of Social Media Campaigns Target Audience Due consideration must be given to what the product is, what the aims are, and who the Target Audience is One of the first aspects of this is whether you are targeting a mass or niche audience Subcultures Linked to the idea of niche audiences is that of subculture Youth subcultures are especially important in the digital age, because their participants are digital natives - people who have grown up with digital technologies, never knowing any different Subcultures ate often defin...

Section A

Section A practice questions Unit 6 is out of 60 marks - An hour and a half Section A is worth 30 marks Section B is worth 30 marks The final question in Section A is always more than 2 marks - usually 4,6 or 8 Command verbs - Identify - Explain - Compare - Describe - Develop Identify three social media channels that professional photographers can use to share digital photographs [3] Instagram Twitter Pinterest Flickr Explain one way that social media channels can be used to distribute audio-visual media content [3] YouTube is a social media channel which can be used for distribution of audio-visual media content. The content uploaded to YouTube can be shared on other social media platforms such as Twitter and Facebook, in which followers and hashtags can be tagged onto the video when sharing. Audio visual media content can be uploaded to a video on demand site such as YouTube. Links can be copy and pasted from YouTube and shared onto other social media channels (such as Twitter or Fac...