Research Task

Research Task♡

Pinterest

- visual discovery engine - can find ideas such as recipes, style and home inspiration

- can save images/videos to custom boards to keep ideas organised

- it is used by companies to plan and organise, or by individuals to find inspiration

- one reason it is a less popular platform is because it may attract a niche audience. This is because it appeals to those who like to plan things visually. Also, unlike popular social media channels, such as Instagram and Snapchat, it does not allow for too much user interaction, but more for the individual to use it for themselves

- link to avengers: marvel could use it to plan how they would like visuals to look like in the movie, or for their marketing

Tumblr

- tumblr lets users post and share visual ideas to their own blog

- users can see other peoples feed and repost things

- it can be used on many devices, such as computers, tablets, smartphones. It also can be accessed as the App, or as the website

- Tumblrs downfall occurred when users became concerned with how easily accessible they are to illicit content. As it is 13+, people may feel uncomfortable allowing

vimeo

- video sharing platform that offers live streaming

- add free - gains revenue by offering subscription plans for businesses and content creators

- it is harder to engage with content on vimeo than it is on youtube as memberships/subscriptions do not attract a large audience

- link to avengers: marvel can post trailers or clips of the film on vimeo, can reach a smaller, more niche audience